Archive for September 12th, 2007
New CW Show – Gossip Girl
Posted by: theprotagonist5 on: September 12, 2007
I have been seeing a lot of previews latley for new Fall shows on TV. I was seeing a lot of commericals for a new series on Channel 9 in Chicago (WGN) which is the CW network. It’s called Gossip Girl. And the country does seem to be enamored with a lot of Gossip these [...]
Ads Offline lead to searching Online
Posted by: theprotagonist5 on: September 12, 2007
A new study shows that advertising offline leads to searches online. This study at the center for media research showed that spending money on TV, Newspaper, Billboards and other outdoor advertising led to more searches online for the products.
According to a the “iProspect Offline Channel Influence on Online Search Behavior Study,” conducted by JupiterResearch, 67% [...]
Marketing to Diversity Groups
Posted by: theprotagonist5 on: September 12, 2007
I have been reading that more companies are trying to pursue marketing to diversity and minority groups. This is helpful only if you segment your markets and find that diversity and minority groups either are part of your customer base or could potentially be and you want to reach out to them.
Several strategies are available [...]
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