I have been reading for months about this new show Quarterlife and how because of the writer’s strike, it got a shot at airing on network TV when it had only been an online show before that point. I ran into the Quarterlife show the other night on TV by accident and thought I would check it out. I was surprised that despite being 32, and not the target of the show, I really liked it. I specifically remember being 25 and having a quarterlife crisis (term coined by John Mayer in a song) and going through some things with being on my own for the first time, with my first job, dating woes and dealing with being a full on adult for the first time. Plus leaving all childhood frivolousness behind is a somewhat scary thing. No more silly stuff? No more hip clothes? Will I just be a boring blah worker that never gets anywhere? All my friends too had these thoughts.
I found that the show Quarterlife represented these feelings pretty accurately. The content of the show was very genuine and right on for that age group and I watched earnestly remembering that time in my life. I thought it was funny and clever and very dramatic and true all at the same time.
they were open and honest about everything from sex to work to relationships and I found it refreshing, although the show moves at a very fast pace. I had to speed up my brain just to keep up with all the cuts to different angles and fast dialogue. Quarterlife does seem very real though and the actors are pretty good. (although one girl that blogs is reeeeaaallllyyy overacting)
Then I saw online that people were calling it a failure because it only had 3.9 million viewers. I don’t know if that is really bad since I saw no online or offline campaign promoting it and I am online all over the place. How would that 20-30 yr crowd that doesn’t watch TV know it was going to be on? Did they do any WOM marketing? Duh? if you don’t invite them and tell them it’s coming no one will show up.
I think this show has all the elements of a West Wing for the Millenials but about personal politics rather than national politics. I think it should stay on the air and they should give it some marketing boost, and maybe a tripod to anchor the camera better in some situations. Anyway, I just thought it was important to say that I watched the show and I liked it a lot and it should stay on air at NBC and online.
I know that the commerical spots were sold with X amount of audience guaranteed and if they miss that point the network has to refund or give away more free ads to compensate for it. But maybe this show was not positioned right, promoted right or sold right by the network. I thing the writers, actors and developers of the show did a great job and the show may get shuffled around, but should certainly stay on the air.